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Demand

Matching
 
 
Identifying Key Terms
Match each term with the correct statement below.
a.
elasticity of demand
f.
total revenue
b.
substitution effect
g.
normal good
c.
law of demand
h.
inferior good
d.
complement
i.
demand curve
e.
substitute
j.
ceteris paribus
 

 1. 

a graphic representation of a demand schedule
 

 2. 

a good that replaces another demanded good
 

 3. 

a good that consumers will demand more of when their incomes increase
 

 4. 

a good that is always used with another good
 

 5. 

the amount of money a company receives by selling goods or services
 

 6. 

what happens when consumers react to an increase in a good’s price by consuming less of that good and more of other goods
 

 7. 

a measure of how people change their buying patterns when prices change
 

 8. 

the way that a change in price determines whether or not consumers buy goods
 

Multiple Choice
Identify the choice that best completes the statement or answers the question.
 

 9. 

When a consumer is able and willing to buy a good or service, he or she creates which of the following?
a.
consumption
c.
elasticity
b.
demand
d.
allocation
 

 10. 

What determines the price and the quantity produced of most goods?
a.
the consumer’s perception of necessity
b.
the interaction of supply and demand
c.
the availability of substitutes for the goods
d.
the quality of the goods that are produced
 

 11. 

What are inferior goods?
a.
goods that are not well produced
b.
goods that no one wants to buy
c.
goods for which the demand rises when income falls
d.
goods for which the demand falls when income rises
 

 12. 

How is future price related to current demand?
a.
If the price is expected to rise, current demand will drop.
b.
If the price is expected to fall, current demand will rise.
c.
If the price is expected to rise, current demand will rise.
d.
Future price is not related to current demand.
 

 13. 

What determines how a change in prices will affect total revenue for a company?
a.
elasticity of demand
c.
values of elasticity
b.
the company’s pricing policy
d.
the consumers’ incomes
 

 14. 

What kind of system is the United States economy based on?
a.
cause and effect
c.
market
b.
centralized
d.
production
 

 15. 

Ceteris paribus, or “all other things held constant,” is an assumption that has which of the following effects on a demand schedule?
a.
It takes only prices into account.
b.
It considers the effects of all possible changes on demand.
c.
It is accurate no matter what changes occur.
d.
It is accurate only at one price level.
 

 16. 

What shows the quantities of products demanded at each price by all consumers in a market?
a.
an elasticity and consumption list
c.
a market pricing list
b.
a schedule of consumer prices
d.
a market demand schedule
 

 17. 

How did the existence of the baby boom generation change demand in the United States?
a.
Demand was raised for different goods with each age the baby boomers reached.
b.
After they reached the teenage years, the baby boomers were integrated into the society and no longer affected demand.
c.
People were poorer because they had so many children, so demand was lowered.
d.
The baby boomers did not raise demand until they became adults, when they had their own money to spend.
 

 18. 

What does it mean when the demand for a product is inelastic?
a.
People will not buy any of the product when the price goes up.
b.
A price increase does not have a significant impact on buying habits.
c.
Customers are sensitive to the price of the product.
d.
There are very few satisfactory substitutes for the product.
 

Short Answer
 
 
Reading a Market Demand Schedule

 
Number of Teens
Number of Adults
Product
$1
$2
$3
$1
$2
$3
Magazine
20
15
5
50
35
20
Candy Bar
50
25
5
50
40
20
Video Game
50
40
10
15
10
5
 

 19. 

How many teenagers would buy a candy bar for $2?
 

 20. 

Which product is least appealing to adults at any price?
 

 21. 

Is the elasticity of demand for any of the products, at any of the prices, unitary?
 

Essay
 
 
Critical Thinking
 

 22. 

Give an example of how a consumer’s expectation that price will go down in the future can affect his or her desire to buy something today. Does this always have the same effect on present buying patterns?
 

 23. 

How does the budget percentage that a person spends on a certain good affect the elasticity of demand for that good? Give a specific example.
 

 24. 

How can a change in population cause a change in the type of clothing that is in demand?
 



 
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